So after releasing Eggbot vs Zombies lets have a look at the statistics for Mobile and Web after its been out for 2 weeks. I always find it addictive to watch the numbers go up and down to see how well it's doing. But hey who wouldn't right? It's your baby you made to see how well she's doing! :D
Here we can see it's been installed 66 times on Android Mobile, not too bad for only my 2nd game on mobile but of course those numbers arn't great for someone wanting to actually make money. We can see the amount has jumped up and down over the past few days. The spikes could indicate when I released some posts and advertised a bit to people.
So with only 66 installs it's made $5.54 in revenue from the mobile version, the majority of that being In-App purchases, which 2 people bought the "Remove Ads" purchase. So it's not very much made, however $5 isn't too bad for only 66 users. So if that number we can increase, we can increase the revenue heaps.
Now for the web version online, it's been played 17,875 times all over various websites. We can see it's averaging about 1.3k plays per day. Theres no ads in the web version however, but it does help by having a link back to the mobile version.
I also got $250 for a Non-Exclusive license with Armorgames for a web only version for there website so that helped as well.
Overall the statistics are a little dissapointing, my old flash games used to get a million plays in only a week of release since Flash was a lot more viral and popular back then. So making the transition to mobile is tough as you can see.
However since it's only my 2nd game in Unity and on Mobile, I remain confident that when I release a lot more games the numbers will pick up due to cross advertising and being able to be found more in the store. I also will start spending money on advertising the mobile version at some point when I have released enough games. So far I've only trialed some small amounts of advertising the web version with small $20 amounts which generally resulted in about 10 installs.
This means now that the market has changed over the last 5 years I will have to get better with advertising just as much as making games. The advertising used to take care of itself with Flash because they would all spread to websites very quickly, for example The Unfair Platformer of mine was played 20 million times. Which was crazy.
Hope these statistics help you with your own games for a general idea of how it may go.